Beyond the transaction: the new model of customer servicePostJuly 10, 2017 A new model of customer service is now emerging that aims to create much more value for customers than ever before. (more…)
Client versus customer: what’s the difference?PostMay 5, 2017The way we talk about clients matters. Typically, the word “client” refers to people whose business you’ve already won, while a “customer” is a first time buyer. In order to be successful, a business must...